About The Project

The Packaging Design Process was an extensive series of steps that we undertook to prepare their product for retail sales, ensuring it was ready to attract consumers and stand out on store shelves. This process involved a detailed examination and consideration of several key elements.

First, we focused on the structure and shape of the packaging, aiming to create a design that would not only protect the product but also display it in the most appealing and effective manner possible within a retail environment. This involved assessing different packaging forms to determine which would best showcase the product and maximize shelf presence.

We then concentrated on the artwork and visual design, crafting graphics and text that would catch the eye of potential customers. This included developing a color scheme, typography, and imagery that would communicate the brand’s message and entice shoppers to notice and ultimately purchase the product. Through this meticulous process, we aimed to create packaging that not only fulfilled practical requirements but also enhanced the product’s appeal and marketability.